There are three levels of business: 600k, 1.8m, and 5m.
And the Journey between the three is perilous…
Some Numbers:
Only 6% of businesses do more than 1m in revenue.
Only 4% of those businesses make it to 5m.
And there is a simple reason:
600K means you have a business that has potential.
1.8m means you have a business that you has penetration in a market.
The road to 5m takes your business through the badlands. The blackhole is between 2.5m-3.5m. Most die on the journey.
There are a lot of decisions you must make.
What is winning for you?
A 600k business with a nice return where you love what you do every day is wonderful. 1.8m business at 35% Net Profit is a beautiful business. A 5m business with potential to scale is what drives our economy and it is wonderful when we can do that.
The way you solve a sales problem for the different size of business is completely different. And you want to solve the challenge for the future size not for today.
The only mistake is not making an intentional decision about growth.
This is why I love working with small businesses and that is what we do with our Strategy Program for Small Business owners.
Strategy is NOT another thing.
It is THE THING that allows you to sort all the other things.
And if you haven’t sequenced your strategy to the tangible outcomes ON, IN, and People activities in the next 90 days, you haven’t done strategy.
We only have two more places in our small business cohort starting the first week of October.
There are three levels of business: 600k, 1.8m, and 5m.
And the Journey between the three is perilous…
Some Numbers:
Only 6% of businesses do more than 1m in revenue.
Only 4% of those businesses make it to 5m.
And there is a simple reason:
600K means you have a business that has potential.
1.8m means you have a business that you has penetration in a market.
The road to 5m takes your business through the badlands. The blackhole is between 2.5m-3.5m. Most die on the journey.
There are a lot of decisions you must make.
What is winning for you?
A 600k business with a nice return where you love what you do every day is wonderful. 1.8m business at 35% Net Profit is a beautiful business. A 5m business with potential to scale is what drives our economy and it is wonderful when we can do that.
The way you solve a sales problem for the different size of business is completely different. And you want to solve the challenge for the future size not for today.
The only mistake is not making an intentional decision about growth.
This is why I love working with small businesses and that is what we do with our Strategy Program for Small Business owners.
Strategy is NOT another thing.
It is THE THING that allows you to sort all the other things.
And if you haven’t sequenced your strategy to the tangible outcomes ON, IN, and People activities in the next 90 days, you haven’t done strategy.
We only have two more places in our small business cohort starting the first week of October.