What is value?
In a world that can produce more of anything than it can consume; in a world where value is increasingly attached to perception rather than utility/subsistence – How do you understand create value?
abstract is in.
Intangible is tangible.
Only 10% of the world’s “value” is tangible.
That’s a dramatic shift in the last 45 years.
What problem do you solve for your customer?
What is the value of solving that problem?
What is that capability built on?
January 27, 2021