The average working mother was saddled with 15 more hours per week of caregiving work during this Pandemic.
Societies & Organizations need to do better…
There are no easy answers…
To be able to better support families, entrepreneurs and operators will have to reexamine the financial model to ensure that they are creating enough value and enough return to invest in (and afford) the support.
For most small and micro businesses, this isn’t a function of desire or willingness. It is a conflict between desire and financial ability.
This year we have tried many things to help the mothers on our teams. Creative responses to childcare needs, flexibility on schedule, extra time off etc…
But it is time for an honest look in the mirror.
Hot coffee and breakfast in bed after a small layin on a single Sunday is not enough.
May 13, 2021