Last year we worked with a cladding company on AI integration.
No tech team. Not a big operation.
But they had a business owner who connected AI to the outcomes that actually mattered. And then led their team through it properly.
They doubled the size of their business.
They’re on track to do it again.
That result didn’t come from tools or licenses or a team that went off to experiment on their own.
It came from a leader who led it.
Here’s what leading it actually looks like.
It’s not buying your team some licenses and telling them to explore. We’ve seen that play out enough times to know it doesn’t work.
And it’s not that the team has bad intentions. They don’t. They find something that makes their day a little easier and they run with it. But they’re optimizing for themselves, not for the workflow. Not for the company. Not for the client.
They don’t know how to see process. So they make a part better, save themselves some time, and the business gets nothing from it (94% of the time according to the studies).
Leading AI means connecting it to the business outcome you actually need to move.
Then connecting that to the workflow that needs to change.
Then connecting that to how your team operates day to day.
That’s how AI starts compounding across your organization. More sales. Better ops. Whatever it is you’re actually trying to move.
BCG’s 2026 AI Radar surveyed 2,360 executives globally. The finding: AI transformation is shifting from a CIO-led initiative to a CEO-led one. The companies pulling ahead — like the cladding company — are the ones where the CEO owns it.
That’s why we’re launching The AI Leadership Advantage.
A 4-week program built specifically for leadership teams.
You and your team show up together. You experience what’s possible. You pick the workflow that needs the most work. And you leave each session with a concrete plan to deploy before the next one.
By week four you’ve built something that’s already running in your business. Not a plan to eventually get to. Something live.
We’ve delivered this to hundreds of business leaders across Atlantic Canada over the past year. The results have been real.
It launches April 15.
10 spots. $1,497.
For context — we charge $15,000 to deliver this to individual teams. The cohort rate won’t stay where it is.
But we want to help you see what’s possible.
Register now: https://lnkd.in/eUP_bAVf
