You spent the summer running your business. Coverage for vacations, payroll, chasing receivables. Normal stuff.
Meanwhile the AI world kept moving.
Three things changed since June that actually matter to you.
The models got better and cheaper again. Anthropic shipped Fable 5 and just released 5.1 at the start of September with material cost cuts. OpenAI just shipped GPT-6 Astra.
The frontier models are insanely good. Even the lesser ones are good enough for most business work.
Agents moved from demos to real desks.
A plumbing company automated its entire dispatch in 24 hours with no engineers. An office furniture dealer who attended our AI day put an AI named Rosie on the phones. 100% of calls answered instead of hitting a machine. Customer sentiment up. Error rates down. Revenue up.
And the gap blew open. A July study of over 70,000 businesses found the median AI spend is $11.38 per employee per month. The top 1% are spending $7,500. Those companies are not playing the same game as everyone else.
So the bottleneck moved. The models are good enough. What’s missing lives inside your business. Your context. Your workflows.
September is a reset point for most owners.
Use it.
Pick one workflow. Re-engineer it with your people, not to them.
You can materially change your most complex workflow in 30 days.
You can’t control what’s going on in the outside world. You can respond to it fast.
We run through updates like this monthly in our State of AI webinars.
Next session is coming up on September 28 at 3 PM ET / 4 PM AT. You can sign up for a free first month here to see for yourself that it’s worth your time:


